BLOG: Mobile apps or smartphone applications?


An independent research has found the market for mobile applications may increase from $6 billion today to almost $17.5 billion in 2012. This study also reported downloads of mobile apps (mobile applications) may jump to approximately 50 billion in 2012, a noticeable increase from 2009’s seven billion downloaded smarthphone apps. The average price of mobile apps may also drop from $2.00 to about $1.50 by 2012. With the imminent rise of smartphones these numbers are not surprise.

So what are these mobile apps and should you call them mobile apps, smartphone apps, mobile applications, smartphone applications? Better still - mobile software, smartphone widgets, mobile software applications, cell phone apps? And the list may go on and on...

Mobile (or smartphone) applications are commonly referred to just as “Apps”. A mobile or smartphone app is a specific software widget which you can download from the so-called App Store directly to your smartphone (which is your mobile/cell phone, but a lot more sophisticated). When a new app is downloaded, it will place an icon on the home screen of your smartphone, so you can access this mobile app directly by touching the icon on the screen. Accessing your mobile or smartphone application this way eliminates the step of having to use the web browser, it is much quicker, more efficient and user friendly. It’s all about the convenience and instant access to various useful tools and entertainment.


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We develop best-selling smartphone apps and smartphone-reliant services! On our web-site you'll find many great iPhone, iPad & Android apps, plus numerous articles, surveys and expert advice on various smartphone and mobile related topics.  

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